About Us

1. Ahout Us

Established in 1998, Joacii is a professional factory/manufacturer/wholesaler in high quality 100% real solid K gold & sterling silver fine jewelry with over 20 years design and production experience. We design, manufacture, wholesale and export sterling silver jewelry, gold jewellery, high end metal jewelry, diamond jewellery, gemstone jewelry, pearl jewelry and beaded jewelry.


We are mainly in OEM and ODM (great capacity and flexible QTY), developing the jewelry according to the ideas/designs/drawings. We insist on making highest quality and greatest value wholesale products to jewelry brand/wholesaler/retailers. Quality and service are our core value. 


2. Factory Video


3. Chief Designer Michael Woo' Story Video


4. Brand Story

The founder of Joacii Jewelry's name is Michael Woo. He inadvertently stepped into the jewelry industry when he was a teenager in the 1990s. He started from mold making as an apprenticeship. Since then he began his career and love in the jewelry industry. After 20 years, he is very professional in jewelry. He has a comprehensive understanding of jewelry and has his own unique insights into jewelry. He knows the popular and fashion elements very well. By combining practical production with ergonomics, he has succeeded in creating jewellery products that are aesthetically pleasing and suitable for different people to wear.


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1. Brand Interpretation

Joacii is taken meaning from Chinese words: international commerce, prosperous and developed, bring beauty to the world. We adhere to the business philosophy of “excellent quality, first-class fashion taste, service first and win-win relationship”. From 4 aspects - customer, service, speed, value - to run the company.

2. Brand Vision: Combining technology and crafts, to do centennial enterprise.

3. Corporate Mission: Being fashion pioneer, creating value continuously and making contribute to the beautiful world.

4. Corporate Value: Customer First, Honesty, Innovation, Gratitude

5. Corporate Philosophy: Excellent Quality, First-Class Fashion Taste, Service First, and Win-Win Relationship


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5. Department

Joacii Jewelry Sales CenterSales center located in Xiamen, Hujian

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Joacii Jewelry FactoryMore than 20 years experience, expertise and teamwork, located in Guangzhou, Guangdong. To check more about our factory, please click here.

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